Product Ideas Lesson #6 - 5 Ways to Create Your Digital Products Fast

If you have a business selling information products, then you
need to create a lot of products. This includes lead magnets,
tripwires, main offers, upsells, backend products and more.Whew,
sounds like stocking a sales funnel could take a long time!

Thats true, it can. And thats why youll want to check out
these surefire ideas for creating your next information products
faster and easier than ever before



1. Use Private Label Rights

The idea is to find high-quality private label rights content,
and use it to create a product. But heres the key

Dont just use it out of the box. Even if its the most awesome
PLR on the entire planet, you dont want to use it as-is,
because you wont have a unique product. So here are three ideas
of what to do instead:

* Rewrite it enough to make it unique. The bonus here is that
tweaking it puts it in your voice.

* Compile multiple pieces from different sources to create
something entirely new.

* Turn text PLR content into a different format, such as a
slide-share video.



2. Compile Guest-Contributed Content

Yes, getting other experts in your niche to help you create a
product is a great way to create content fast. But theres
another big bonus when you use this strategy: you get to borrow
other peoples credibility.

For example, maybe youre still fairly new to your niche. If
gather together 10 experts to create an ebook or even a webinar
series, your name will be associated with these experts. And
that means youll instantly establish yourself as an expert too.

Here are three examples of ways to compile guest-contributed
content:

* Ask multiple experts in your niche to answer the same
question. For example, ask a nutritionist, a personal trainer, a
bodybuilder and a dieting expert the best way to lose 10 pounds
fast.

* Ask each expert a different question. In this case, you first
decide what all topics youd like to include in your product.
Then you ask your experts relevant questions on those topics.

* Ask each expert to do an interview. The idea here is to ask
your experts multiple questions, interview style, to find out
how they got started in the niche, what secrets they use for
maximum success and so on.



3. Update Existing Content

Another quick and easy way to create a product fast is simply by
updating an existing product. There are two ways to do this:

* If its a fairly recent product (such as one you launched in
the last year or so), then you can update it, expand certain
sections, and launch the new product as the 2.0 version or the
current years edition of the product.

For example: the original product is called The Whiz Bang
Marketing Guide. You can update it and call it The Whiz Bang
Marketing Guide Version 2.0.

* If its an old product, then you can revise and expand it, and
then launch it as a completely new product. You might 

even put it into a different format, such as turning a text
product into a video product.

Using the example from above, The Whiz Bang Marketing Guide may
become the Beginners Guide to Marketing video series.



4. Splinter an Existing Product 

The idea behind this strategy is to take one of your existing
products, excerpt out a portion of it, and then sell this
splintered portion individually or use it as a lead magnet.

Let me give you a few examples:

* You have a kettlebell training video course. You splinter off
one video module and sell it individually.

* You have an ebook on the topic of organic gardening. You
excerpt out the chapter on recognizing and treating plant
diseases, and then sell this report as a tripwire product.

* You have a home-study course on the topic of online traffic
generation. You splinter off the part of the training that
focuses on social media marketing and sell this portion
separately.

* You have an ecourse with coaching built in. You sell the
curriculum for the course.

* You have a series of webinar recordings. You excerpt out one
or two recordings and sell them separately.

Once again, this is an extremely fast way to create a new
product. However, one of the big advantages is that the
splintered product will naturally lead to the main product. And
that means youre creating a product with a backend sales
opportunity already built into it.



5. Compile Multiple Existing Pieces 

If youve been in business for any length of time, then you
probably have a lot of content. This includes paid products,
lead magnets, blog content, newsletters, social media posts,
posts youve made on forums, guest-blog posts, and more.

To create something entirely new in lightning-quick time, all
you have to do is compile multiple existing pieces. You may need
to tweak them to make them flow together, but this still beats
trying to create something from scratch.

For example:

* Compile multiple blog posts to create a report. You may need
to create transitions and introductions between posts to make it
read more smoothly. Alternatively, let readers know this is a
compilation of your best posts.

* Compile multiple reports and articles to create an ebook.
Again, youll need to create transitions, but its faster than
writing it all from scratch.

* Turn a digital product (such as an ebook) into a physical
product. This increases the perceived value of the product, even
if you dont otherwise add value.

* Transform a text product into a video product (or vice versa).
This is another way to increase the perceived value of a product.

* Turn your content into examples or swipe files. This
particular strategy is aimed at those of you who are creating
and selling marketing related information. For example, you
might compile your best and most high-response blog posts,
social media posts, Facebook ads, sales letters, lead generators
and more to show other marketers how to create content that
engages prospects and gets them hitting the order button.


To Your Success,
YOUR NAME

------------------------------------------------------------
Download FREE ClickBank Review Sites Every Month
http://www.supersalesmachine.com/?hop=CLICKBANKID

Get Instant Access to 300+ 'How To' Video Tutorials
http://www.supersalesmachine.com/c?hop=CLICKBANKID&p=nl


PUBLISHER TIP! Sign up for a ClickBank.com account and replace
CLICKBANKID in the link above with your ClickBank nickname. Your
affiliate link will send visitors to a free membership site.
Whenever they upgrade or purchase any products or services
including upsells through our email promotions or webinar events
you will receive 50%-75% commission on all offers in our
network. We currently have over 90 quality offers in place so
you can earn up to $1,500 per referral! For full details on our
lucrative affiliate program, swipe emails and custom landing
pages visit: http://www.supersalesmachine.com/jv

